The new web design for the ZSB Bern (Competence Center for Systemic Therapy and Counseling) combines modern design with clear user guidance and professional functionality.
To begin with, the values, target groups and communication goals of ZSB Bern were analyzed. Based on these findings, a strategic concept was developed that digitally translates the educational attitude of the institution - competence, trust and proximity.
The design concept combines structure and warmth: modern typography, clear lines and a subtle color concept convey professionalism and accessibility. The focus is on simple user guidance - so that interested parties can quickly find the right training, further education or information.
The website was implemented on the basis of WordPress and optimized for expandability and ease of maintenance.
Modules for course overviews, lecturer profiles, events and downloads have been individually integrated.
After intensive testing and coordination with the ZSB team, the website was successfully launched. The result: a digital platform that authentically conveys the values of ZSB Bern and makes the institution's modern aspirations in the education sector visible.
